Skip to main content

Week 14A: Social Media Management Tools

Nunu is currently a one person operation, two if you include my mom helping me watch after the baby! Because of this, I feel that SocialPilot will be the best social media management service for me. They do not offer a free service but their paid plan is very affordable, the basic version being $42.50 a month which allow access for up to three users. This plan helps in scheduling posts for up to 20 social media accounts. They will also give analytics of accounts and help with customer support. I don't think that I will be using any management service initially. The daily operation for my business allots for an entire day dedicated to social media and community outreach. See below:

  • Saturday: Go to vendors to pick up product for the first batch of deliveries. 
  • Sunday: Prepare meals for the first delivery route. 
  • Monday: First delivery route of the week (delivery schedule is designed to accommodate customers work schedule. There will be morning, afternoon, and evening delivery times available.)
  • Tuesday: Go to vendors and pick up product for second delivery run. Next, prepare meals for second delivery route. 
  • Wednesday: Second delivery route of the week.
  • Thursday: Prepare one week of scheduled social media posts, write newsletter, update website, recipe experimentation, public relations, address customer feedback, accounting.
  • Friday: Community outreach (visit local schools, businesses, meet with potential social media partners, visit potential vendors.
I replied to Manny first. He and I came to the same decision that we would prefer doing our own posting and save money that would be spent on a management service. 


Second I replied to Sarah. She did extra research looking into the top free management services. She had a great point in saying that she would prefer to start with a free service before committing to a paid provider. 


Finally, I replied to Max's post. He made the great point that while there are managers which cost less, they often do not provide the same standard of service as the higher price point sites. I definitely agree with him that quality trumps quantity, and if I do one day decide to use one of these services I will opt for a premium service like Sprout Social. 

Comments

Post a Comment

Popular posts from this blog

Week 6A: Engaging With Your Customers

1.  Cadence Dance Projects 2.  Yumi 3.  Lovevery 4.  Honest 5.  FIT4MOM San Diego 6.  The Mommy Center 7.  My Gym Carlsbad I chose to like a combination of popular health/eco conscious children's brands and local businesses that cater to new moms and children's activities.  Yumi is the top of the industry for freshly delivered baby food. I chose to follow their page because their followers are the exact consumer I hope to reach. They post a combination of photos and videos, a lot of fun interactive content such as recipes you can make out of their products (something I mentioned wanting to do in my last post prior to seeing their page!) They also have a lot of infographics that give important facts like when to start feeding your infant solid foods, funny memes and tiktoks that aren't exactly promoting their products but are about being a mom, and current promotions that they're offering. There's a lot to learn from their page, but particularly ho...
Post a Comment
Read more

Week 13B: Developing Online Advertising

My first ad for this assignment was intended to drive sales. I chose to use humor to appeal to the tired working parent who is getting home from work and starting to think about dinner for the next week. I didn't specifically say what our service does, but focused on the experience the customer is currently going through. I hope that in using this technique I will draw viewers in because they will emotionally connect to what they're feeling.    "Got a case of the Mondays?  Let us Take Something Of Your Plate, And Something On Your Baby's..." My second ad was intended to bring brand awareness. I posted a picture of our Pea Protein Bites, a healthy and yummy finger food for babies starting to chew. I chose to post this picture without saying what the item is. They're bright and colorful and look like nothing you can buy in a store. I feel like this is an ad that will spark curiosity in viewers, drawing them to our site to learn more about these mysterious green ...
Post a Comment
Read more